The Information

Dec 11, 2024

Timeline of a mega-merger: The origins of Omnicom and IPG

See the full timeline of advertising's new powerhouse merger here.

Dec 2, 2024

M&C Saatchi details global rebrand and strategy shift focusing on 'cultural power'

Rebrand will officially launch in March 2025 as the agency celebrates its 30th anniversary.

Nov 26, 2024

Almost half of marketers plan creative or media agency review in next 12 months

Creative agencies are most likely to be reviewed in the next year.

Nov 24, 2024

PR makes the leap to Bluesky—but what’s the verdict so far?

As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.

Nov 22, 2024

Publicis media pioneer and former COO Steve King leaves after nearly four decades

Briton plans to stay involved in marketing and communications world.

Nov 15, 2024

Nespresso brings snowman and David Beckham together for Christmas

Campaign produced by company co-founded by Beckham.

Nov 10, 2024

Brands and brand leaders react to Trump’s presidential win

Many company leaders congratulated Donald Trump on becoming the next US President-elect, while some are expressing heartbreak.

Nov 7, 2024

Zurich reviewing global media in winner-takes-all pitch

The insurance giant, currently working with a network of around 20 agencies, is consolidating its business into a single, global partner.

Nov 3, 2024

Amazon ad revenue growth outpaced retail sales in Q3

CEO Andy Jassy noted sponsored product offering saw “meaningful” growth in the quarter due to increased ad relevance and optimization.

Oct 24, 2024

PHD appoints Rohan Tambyrajah global chief experience officer

UK-based role reports to global CEO Guy Marks.

Oct 23, 2024

WPP revenues grow marginally in Q3 after previous quarter fall

The holding company highlighted growth in India in Asia, while noting ongoing challenges in China.

Oct 23, 2024

IPG announces flat Q3; RGA and Huge held for sale

The holding company’s full-year organic growth forecasting remains at 1%.

Oct 9, 2024

Now what? The reality after USA vs Google

Canadian media industry veteran Sarah Thompson spoke with Arielle Garcia from Check My Ads about where the industry should go from here.

Oct 9, 2024

DDB hires Chris Nurko as global director of brand integrity and experience

EXCLUSIVE: The newly created role brings Nurko to DDB from another Omnicom holding, Interbrand.