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CASBAA: Pay-TV now reaches 50 per cent of Asian TV homes
Oct 26, 2010
Magz Osborne

CASBAA: Pay-TV now reaches 50 per cent of Asian TV homes

HONG KONG - The Cable & Satellite Broadcasting Association of Asia (CASBAA) announced today that pay-TV in Asia has reached the tipping point of 50 per cent penetration of all Asian TV homes, with significant growth anticipated in ad revenues over the next five years.

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