The Knowledge
Global agency groups H1 2024 report card: WPP and Dentsu trail rivals despite ‘sequential improvement
Publicis leads the pack, while WPP and Dentsu face challenges amid market shifts and client cutbacks.
Global creative rankings: Digitas leads new-business league in first half of 2024
WPP shops land fifth and sixth position.
The7stars nabs top spot in indie agency league after Oak Furnitureland win
Plus VCCP Media and Infinity Media enter the league.
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APAC bucks global M&A slump, deals surge 30%
While global mergers and acquisitions tumbled 15% in H1, APAC bucked the trend with a 30% surge in deal-making, signaling an aggressive appetite for growth in the region.
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June global indie rankings: Horizon Media takes top spot after Paramount Global win
Australian agencies Nunn Media, Howatson+Co and Half Dome secure positions in the global top 20.
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APAC media new-biz rankings: Mindshare makes strides, PHD seals top spot
PHD's win of the Vitasoy account in Hong Kong and retention of the brand in China helped the agency retain first place. Meanwhile, retaining the big Ford account in China helped Mindshare rise to second place.
Global agency groups Q1 2024 report card: 'big six' eye new business to shore up revenues
WPP and Dentsu’s organic revenues declined, while the other major holding companies achieved growth.
APAC media new-biz spotlight: Great success for WPP in Q1
Automotive sector soars despite global struggles.
Q1 global media new-biz spotlight: Billings fall but retentions rise
Volkswagen and Mercedes-Benz among flurry of reappointments.
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APAC media agency rankings: PHD surges ahead in Q1 new-biz league
PHD's performance was boosted by retaining SAIC Volkswagen. Meanwhile, Publicis Media benefited from GroupM's long-term clients leaving the agency in China.
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Global indie media rankings: PMG and Cossette lead Q1 2024 new-biz league
Big single wins for Australia's Nunn Media and Howatson+Co helped them place 3rd and 11th respectively.
Global media agency rankings: PHD and Wavemaker top Q1 2024 new-biz league
Wins in China accounted for most new-business activity during the period.
Marketing spend woes: The continuing impact of tech downsizing
The troubles in the tech world cast a shadow on the industry in 2023. Will the clouds clear in 2024?
Earnings analysis: AI costs rack up at Alphabet, Amazon, Meta and Microsoft
Big tech firms are on track to significantly increase capital expenditures this year as they invest in computing resources to power AI.
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H2 2023: Telstra disrupts the norm with its $100 million account
North America dominated the global creative landscape in H2, but high-value shifts from APAC, like telecom major Telstra abandoning the traditional agency model made news.
M&A Watch: H2 2023 sees a significant drop in activity
Marcoms M&A deals were down 39% compared with the second half of 2022.
H2 2023 new-biz review: Investment drops in Asia-Pacific, as media activity in Europe soars despite global fall
Campaign rounds up the top-performing agencies and overall media new-business activity in July-December.
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Asia-Pacific new-biz spotlight: BMW, Perfetti and Chery Jaguar Land Rover among biggest media moves
Creative activity slows down.
Global agency groups 2023 report card: Restructuring, freelance cuts and AI plans as growth gets harder
Last year some global agency groups found the going tougher than expected but others came through and are still on their planned courses.
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Global indie agency rankings: Wieden & Kennedy and Mediaplus top 2023 rankings
Wondrlab and LS Digital, both based in India, maintain their positions in the top ten across creative and media rankings.
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