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Agency Report Cards 2024: We grade 25 APAC networks
The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.
APAC Power List 2025: The region's most powerful brand leaders
Meet the marketing leaders driving transformation, innovation, and impact across Asia-Pacific’s foremost brands.
Asia-Pacific Power List 2025: Loretta Lee, Asahi
Lee is leading Asahi’s brand renaissance in Asia by combining hyperlocal creativity, global consistency, and commercial impact.
Asia-Pacific Power List 2025: Mim Haysom, Suncorp
Haysom’s strategic leadership has positioned Suncorp as a market leader in insurance innovation and climate resilience, driving brand growth across nine related brands.
Asia-Pacific Power List 2025: Naho Kono, Rakuten
Kono drives both business growth and positive social impact at Rakuten, where her strategic vision, focus on innovation, and commitment to DE&I make her a standout leader.
Asia-Pacific Power List 2025: Ravi Santhanam, HDFC Bank
From turning Vigil Aunty into a social media sensation to making Pixel credit cards the talk of the town, Ravi Santhanam helps keep HDFC Bank at the forefront—mixing creativity, technology, and a keen understanding of customer needs to maintain the brand’s place among the global elites.
Asia-Pacific Power List 2025: Robin Liu, Miniso
Liu has driven Miniso’s rapid global expansion and innovative marketing, positioning the brand as a leading IP design retail powerhouse with a strong commitment to purpose and sustainability.
Asia-Pacific Power List 2025: Ronald Wong, Tam Jai International
For Tam Jai’s iconic Hong Kong noodle shops, Ronald Wong has been working hard to keep the brand’s essence and traditions alive while expanding abroad and elevating customer experience.
Asia-Pacific Power List 2025: Rvisra Chirathivat, Central and Robinson
Focused on engaging the next generation of shoppers, Rvisra Chirathivat is reshaping Central Department Store Group’s legacy by redefining the retail experience.
Asia-Pacific Power List 2025: Samuel Minns, Timberland
Minns has revitalised Timberland in Asia Pacific with a bold focus on Gen Z engagement, sustainability, and inclusive leadership, driving record brand awareness and sales growth across key Asian markets.
Asia-Pacific Power List 2025: Somasree Bose Awasthi, Marico
A veteran of homegrown Indian FMCG brands, Somasree Bose Awasthi is rewriting the marketing playbook with technology, even as she builds a more equitable work environment for women in marketing.
Asia-Pacific Power List 2025: Stephanie Choi, Samsung Mobile
Choi has persistently retained Samsung’s market-leading position by way of sponsoring marquee events and leveraging creativity to roll out edgy, memorable campaigns.
Asia-Pacific Power List 2025: Stephanie Ng, HSBC
Ng blends prestige with purpose by leading HSBC’s global brand moves while championing inclusion, mentorship, and financial inclusivity.
Asia-Pacific Power List 2025: Suhayl Limbada, KFC
Limbada’s recipe for success is blending commercial impact with cultural integrity—all while mentoring the next generation of emerging Thai talent.
Asia-Pacific Power List 2025: Tammy Ng, Hyatt Hotels
Tammy Ng brings a tech-savvy, purpose-led approach to hospitality marketing—shifting the focus from loyalty points to personalised guest experiences that deliver lasting impact.
Asia-Pacific Power List 2025: Tammy Thị Phan, Masan
Leveraging her extensive digital marketing experience at Google, Tammy Thị Phan is making Masan Group—one of Vietnam’s largest FMCG and retail conglomerates—digital ready for both the local and the overseas market.
Asia-Pacific Power List 2025: Tatsuya Okamoto, Ajinomoto
Tatsuya Okamoto is spearheading a revitalised marketing approach at Ajinomoto as it moves from being a B2B2C brand to a company with a more direct relationship with consumers.
Asia-Pacific Power List 2025: Yabin He, McDonald's
Yabin He has revolutionised McDonald’s China by building passionate fan communities and pioneering data-driven loyalty strategies, triggering double-digit growth in a fiercely competitive market.
Asia-Pacific Power List 2025: Yajuan Wang, RedNote
From a user-generated content shopping guide to an emerging lifestyle platform, Zhiheng has steered RedNote's brand balance of content with commerce in China and across new global markets.
Asia-Pacific Power List 2025: Yukiko Otani, Nissan
Otani is steering Nissan’s brand transformation through data-driven storytelling, legacy reinvention, and sustainability-led collaboration.
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