News
JCDecaux grows 'above expectations' in H1 2024
All geographies showed positive organic growth, including Asia-Pacific. The gradual recovery of activity in China, which remained well below pre-Covid levels, continued with a double-digit organic revenue growth rate.
Pfizer global CMO to depart
Rienow previously served as Pfizer’s UK managing director and country president.
Publicis Groupe to acquire creator marketing agency Influential
The acquisition marks Publicis Groupe’s most significant move into the creator marketing space to date.
Ferrero appoints McCann Worldgroup to Kinder and Tic Tac creative account
The multinational said the review had resulted in 'new partners to support its global creative initiatives'.
Haymarket’s inaugural Global Impact Report reveals sustainability progress
Report makes public the publisher’s advancements since the launch of redefined ESG agenda in 2023.
Special London chief executive and partner departs
Jennifer Black joined the offshoot of the New Zealand agency in 2022.
IPG reports organic revenue growth of 1.7% for Q2 but net profit down 19%
Group forecasting full-year organic growth of 1%, a downgrade on its previous forecast.
Cannes Lions and Warc owner Ascential to be acquired for $1.5 billion
Deal agreed by boards of Informa and Ascential but subject to regulatory and shareholder approval.
Alphabet beats Q2 earnings predictions
The tech giant and parent of Google has beaten Q2 revenue and profit estimates driven by strong ad sales and its cloud unit, and says that its AI investments are “driving new growth.”
PR firm Multiply sues Elon Musk’s X for violating trademark rights
The Virginia-based agency claims the platform’s X branding violates its trademarked “X Mark” filed in 2019 and has caused confusion among clients.
Ogilvy names Dan Fisher first global chief creative officer for Ingo
Daniel Fisher has led the creative on Ogilvy's global Unilever account since 2019.
FTLife Insurance rebrands, launches new identity with strategic focus on CX
Targeting Mainland China and broader Asian markets, CTF Life's rebranding leverages its association with the renowned Chow Tai Fook Group. Campaign speaks with the brand's CSO on enhancing customer experience through this strategic transformation.
Google reverses plan to eliminate cookies from Chrome
In a surprising turn of events, Google says it is now 'proposing an updated approach that elevates user choice' instead of removing cookies entirely from Chrome.
Campaign's Tech MVP Awards 2024 jury revealed
This year's esteemed panel of jurors comprises 10 technology leaders from companies such as Mastercard, Microsoft, B Capital, and Deloitte, among others—all judging entries recognising the region's top tech talent and products.
How these six brands are collaborating with ‘Deadpool & Wolverine’
The characters are everywhere, toning down the film’s R-rated humor for brands.
Burson hires Damion Potter as global chair of public affairs
Potter joins from Haleon, where he was VP and global head of policy and government affairs.
Move and win roundup: Week of July 22, 2024
Google, FCB, Pizza Hut, GumGum, BMF, Oblong Creative, Sandpiper, Butterfly Foundation, Jaywing, PepsiCo, and more in our weekly collection of people moves and account wins.
Netflix revenue grew 17% as hit series Baby Reindeer and Bridgerton attract audiences
With increased new member sign-ups in Q2 2024, the streaming service looks at scaling its ad business and building its own adtech platform.
Apple’s ad follows 'underdogs' to Thailand to please client demands
Work casts Apple’s products as integral characters.
Samsung creates AI tool for Dutch basketball team at Olympics
The tool was created by Cheil Worldwide.
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