animation
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Reaping Jumbo profits: How brands see a niche in animated movies
How did an animated film about an orphan’s journey to find courage become Southeast Asia’s highest-grossing animation? Smart product placement and brand collaborations played a key role.
The Cassette: Beautiful and surprising film encourages people to rethink death
This superbly crafted stop-motion animation short film from Palliative Care Queensland is a must-see.
WaterAid animations reveal devastation of climate change in words of those affected
Campaign, created by Don’t Panic, contrasts sometimes flippant attitudes with reality of life in Malawi, Nepal and Tanzania.
Heart-felt: This fabric fellow will give you the feels
AD NUT's PICK OF THE WEEK: Please take a moment to admire the craft in this beautiful stop-motion animated spot made by BBH Singapore for Touch Community Services.
That's not all folks: a new golden age of animation
The change in creative and production processes necessitated by the pandemic has ushered in a renaissance of animation in ads.
Head & Shoulders on subverting shampoo ad tropes with new anime campaign
EXCLUSIVE: The P&G brand and creative partner Forsman & Bodenfors talk to Campaign about why it borrowed elements from anime to destigmatise male dandruff in Japan.
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