car purchase restriction

How should car brands react to 'car purchase restrictions' in Beijing?
Oct 18, 2011
Benjamin Li

How should car brands react to 'car purchase restrictions' in Beijing?

BEIJING - Local automotive sales in Beijing have been badly hit by car purchase restrictions issued by the Beijing Government late last year. However, a recent study by MediaCom China found out that the restriction policy only delays purchasing rather than cooling the consumers‘ enthusiasm.

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