cny2022
They're grrrrreat: Our favourite Year of the Tiger campaigns
One very short ad, one very long one, and one in between take the top three spots as Campaign's editors choose their picks from among this year's crop of Lunar New Year campaigns.
The ride of the tiger: Feast your eyes on BMW's delightfully goofy new-year ad
While other brands make long, dramatic Chinese New Year films, the carmaker and TBWA's Bolt have programmed in a very different route: 90 seconds that's 'nothing but sheer joy'.
Apple debuts 2022 Chinese New Year film (clear some time on your schedule)
The company's offering for this year is a 23-minute epic—shot on iPhones—about the making of an epic film within the film, also shot on iPhones.
RHB Bank's CNY film doesn't seem like a CNY film
The bank's Chinese New Year film, by FCB Malaysia, focuses not on traditional themes of family togetherness but rather on a fishing village's litter problem.
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