deborah ko
Jan 27, 2015
Q&A: Consider the psychology of digital users
SINGAPORE - Designers of digital experiences would do well to study psychology, including the fact that many times consumers don’t know why they choose the things they do, according to Deborah Ko, a behavioural psychologist at the Singapore-based digital agency Reading Room.
Jun 6, 2014
Eight ways to hook users up with your motivational apps
What's the difference between an abandoned app and one that gets continuous use?
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