farmville
‘LUX Fantastical Manor’ attracts gamers on Farmville Chinese
SINGAPORE – Unilever’s LUX brand has made its first foray into the world of social gaming through a tie-in with Farmville Chinese creating a limited-edition event called, ‘LUX Fantastical Manor.’
Social networking: Connect where it matters
Nimish Dwivedi, APAC head of marketing for Paypal, recommends brands start with a social marketing strategy first and then evolve it to other media, rather than the other way around.
All about social media games creator Zygna
Founded in 2007, Zynga has made its reputation as a creator of social media games such as FarmVille and Mafia Wars. Now the company is looking towards the extremely lucrative Asian gaming market, with both China and Japan targets for Zynga's growing empire.
All about social media games creator Zygna
Founded in 2007, Zynga has made its reputation as a creator of social media games such as FarmVille and Mafia Wars. Now the company is looking towards the extremely lucrative Asian gaming market, with both China and Japan targets for Zynga's growing empire.
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