global brands

The Nepali sutra: Unlocking success for global brands in Nepal
Jul 11, 2023
Ujaya Shakya

The Nepali sutra: Unlocking success for global brands in Nepal

As Nepal continues its journey of progress post the 2015 earthquake and pandemic, the determination and sense of community fostered during these challenging times is not only contributing to a more united and hopeful nation, but creating a new space for global brands to emerge.

Three reasons why global brands fail in China
Oct 6, 2021
Glyn Atwal

Three reasons why global brands fail in China

Premium labels failed to fully exploit their inherent advantage, localise their products and lacked agility to cater to changing market demands.

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