katy xu
Sep 3, 2014
China’s global ambitions: If brands can make it here, can they make it anywhere?
In August, Campaign hosted the Brand China Roundtable to bring together leaders and decision makers at young and old Chinese brands to discuss the challenges and opportunities they face as their products and names cross over to the global stage. Here’s some insights from that conversation.
Aug 20, 2012
BBC Advertising hires media sales veteran Katy Xu as Greater China sales director
HONG KONG - Katy Xu, former regional account director of Eurosport Asia Pacific, has joined BBC Advertising as regional director for Greater China, including Hong Kong, Taiwan, and Macau.
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