leagas delaney
P&G’s Whisper attracts 40,000 users with counting-sheep app
HONG KONG & TAIWAN - Based on the insight that women may have trouble sleeping during their period, P&G's Whisper brand has offered young women a mobile-phone app that counts sheep for them while encouraging them to get some real rest by not touching their phones.
Leagas Delaney to drive Italian designer furniture brand Kartell's push into China
SHANGHAI - UK independent creative agency Leagas Delaney will help high-end Italian designer furniture brand Kartell set a clear proposition to connect with chic, elite consumers in China.
Jacob Johansen resurfaces at Momentum after vacating Leagas Delaney post
SHANGHAI - The brand activation, experiential and shopper marketing discipline of McCann Worldgroup has appointed Jacob Johansen (pictured) as general manager for Momentum Greater China with immediate effect.
Y&R wins Suntech Power following open pitch
WUXI - Y&R has been awarded Suntech Power's account for its solar panel business worth up to US$15 million after a three-way pitch involving DDB and Leagas Delaney.
Secrets to a lasting client-agency relationship
Long-term client agency partnerships may seem a thing of the past, but those who stay committed often find it a far more rewarding experience.
UK ad shop Leagas Delaney opens in Shanghai
SHANGHAI - Leagas Delaney, an independent London-based creative agency, is looking to tap into the China market with the opening of an office in Shanghai.
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