leftover women
Oct 27, 2017
Ikea China fails the 'leftover women'
The furniture retailer issued an apology after a backlash against a sexist ad.
Jun 23, 2017
SK-II addresses elephant in the room for 'leftover women'
SK-II's taboo-quashing sequel to last year's 'Marriage Market Takeover' is all about the proverbial expiry date.
May 19, 2016
The cultural insight behind SK-II's viral 'leftover women' ad
When state rhetoric makes large groups of people feel like outcasts, brands have an opportunity, writes Flamingo's Sam Gaskin.
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