masaki mikami

Online not a threat to TV model in Japan: Hakuhodo’s Masaki Mikami
Jul 12, 2013
David Blecken

Online not a threat to TV model in Japan: Hakuhodo’s Masaki Mikami

In an interview with Campaign Asia-Pacific in Cannes last month, Masaki Mikami (pictured), corporate officer of Hakuhodo and Hakuhodo DY Media Partners, explained why he does not see the rise in online adspend as a threat to the traditional Japanese advertising agency model.

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