megaphone

Why Spotify’s Megaphone acquisition will scale targeted podcast ads
Nov 12, 2020
Alison Weissbrot

Why Spotify’s Megaphone acquisition will scale targeted podcast ads

The streaming audio giant dropped US$235 million on the podcast advertising and hosting platform.

Spotify acquires podcast host and ad specialist Megaphone for $235 million
Nov 11, 2020
Rahul Sachitanand

Spotify acquires podcast host and ad specialist Megaphone for $235 million

The deal adds a hosting platform and advertising capabilities to Spotify's podcast offering.

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