museum

Apr 4, 2017

Faaez Samadi

VML Singapore wins double museum mandate

Agency responsible for digital transformation of Singapore’s Asian Civilisations Museum and Peranakan Museum.

Has Madame Tussauds gone mad with a hyper-real version of an unreal cat?

Jul 25, 2014

Jenny Chan 陳詠欣

Has Madame Tussauds gone mad with a hyper-real version of an unreal cat?

Madame Tussauds Hong Kong said hello to a new Hello Kitty wax figurine yesterday as the museum's newest A-list "celebrity". The world’s most famous kitten, with her trademark frothy pink style, took four months to 'waxify' at a cost of US$232,250 (HK$1.8 million). The Madame Tussauds team worked with Sanrio Wave Hong Kong to ensure "total accuracy" of the icon. The attraction is known for sculpting realistic versions of real people, so this new addition boggles our minds a bit (sociologist Umberto Eco's term “the authentic fake” comes to mind). Yet we cannot dispute the hold the innocuous feline has over the psyches of many children, not to mention child-like adults (kidults), so we won't bet against it drawing crowds.

Chow Sang Sang collaborates with Antwerp Diamond Museum for bridal diamond collection

Sep 2, 2010

Benjamin Li

Chow Sang Sang collaborates with Antwerp Diamond Museum for bridal diamond collection

Chow Sang Sang’s new 'Love Diamond Antwerp Diamond Heritage Collection' is the product of a collaboration between the brand and Antwerp Diamond Museum.

Asian Civilisations Museum calls a PR pitch

Aug 13, 2010

Madhavi Tumkur

Asian Civilisations Museum calls a PR pitch

SINGAPORE - Asian Civilisations Museum (ACM) is looking for a PR partner on a retainer basis to ramp up its efforts to enhance its popularity and attract more visitors.