pro bono
WildAid wants you to get emoji-nal about the wildlife trade
Why wouldn't you be red-faced in anger over trade in products from endangered species, a pro bono campaign from BBDO Bangkok asks.
No job prospects, no problem. Young PR pros launch Empath Worldwide
The pro bono firm has nearly 40 team members and more than a dozen clients.
OPINION: The brand of giving
Agencies should relish the chance to do pro-bono work for organisations that give back to the community, and those organisations should not fear that looking 'too professional' will jeopardise funding, writes Jaid Hulsbosch, director at Hulsbosch–Communication by Design.
Greenpeace plants 'disposable forest' in Beijing in new campaign
To call attention to the urgent need for forest conservation in China, Greenpeace and Ogilvy Beijing have teamed up to plant an eye-catching 'chopstick forest,' which will be on display outside The Place, a popular shopping center in Beijing, from 18 to 20 December.
MS&L promotes CIS environmental initiative on pro bono basis
SINGAPORE - MS&L Singapore has been appointed the official communications partner for the non-profit organisation, Conservation International Singapore (CIS), on a pro bono basis.
Pro bono campaigns offer fulfilling work for agencies, but should they work for free?
With an abundance of nonprofit organisations, from women's rights in China, to clean air in Cambodia, Asia's ad agencies have the opportunity to create some of the most socially meaningful advertising and marketing campaigns worldwide.
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