sales funnel

Funnel vision
Oct 21, 2021
Charles Vallance

Funnel vision

The founding partner of VCCP warns of the serious risks that come from overinvestment in performance media.

Forget the sales funnel, you need an orchestra
Jun 7, 2017
Faaez Samadi

Forget the sales funnel, you need an orchestra

Ranga Somanathan, CEO of OMG Singapore and Malaysia, says agencies need to shake up their internal processes to reflect the fluidity of the digital landscape they operate in.

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