Julia Walker

Monopoly Go! encourages friendship in first global campaign
Nov 19, 2024
Julia Walker

Monopoly Go! encourages friendship in first global ...

The star-studded campaign features Will Ferrell as Mr. Monopoly.

Brands and brand leaders react to Trump’s presidential win
The Information
Nov 10, 2024
Julia Walker

Brands and brand leaders react to Trump’s presidenti...

Many company leaders congratulated Donald Trump on becoming the next US President-elect, while some are expressing heartbreak.

How American brands are making it easier—or sweeter—for voters to go to the polls
Nov 6, 2024
Julia Walker

How American brands are making it easier—or ...

Brands from Lyft to Krispy Kreme are offering Election Day specials as Americans turn out to choose between Donald Trump and Kamala Harris.

Victoria’s Secret’s comeback fashion show portrays ‘tokenistic’ brand identity
Oct 22, 2024
Julia Walker

Victoria’s Secret’s comeback fashion show portrays ...

Campaign speaks with experts about the brand’s ‘muddled’ messaging as its attempt to rebrand itself as inclusive missed the mark with consumers.

What to know about California’s new ‘kidfluencer’ law
Sep 29, 2024
Julia Walker

What to know about California’s new ‘kidfluencer’ law

The law is designed to protect the financial security of child influencers.

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