Rahina Renanggalih

Jan 20, 2026

Why ‘brain rot’ makes sense to Gen Alpha

It's random noise to adults but social shorthand for Gen Alpha. Before blaming them, the author argues, look at the culture and the media environment we’ve built for them.

Apr 16, 2025

Why music still matters in modern branding

In a world obsessed with visual-first content, brands often forget their most powerful trigger is sound, argues Quantum’s Rahina Renanggalih.

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