afl

Aug 30, 2013

NAB recruits fans to provide multilingual commentary for AFL final

SYDNEY - NAB (National Australia Bank) is aiming to provide live commentary of this year's Toyota AFL (Australian Football League) Grand Final in 10 languages—with consumers not only helping to choose the languages but also providing the live commentary at the event.

Mar 27, 2012

Carlton Draught launches ‘Draught pick’ AFL app

With Clemenger BBDO Melbourne, century-old beer brand Carlton Draught is aiming to engage with football and beer fans through a new ‘Draught pick’ app during the Australian Football League (AFL) season.

Jan 13, 2010

CASE STUDY: Re-branding the Mars Bar in a vote of confidence for Tasmanian football

Mars set out to revitalise its presence in Tasmania by putting its flagship brand firmly behind the regional football team.