australia

1 day ago

Aldi redefines value with humour, hi-vis, and hommus

In a cheeky twist on grocery advertising, Aldi Australia and BMF ditch the fluorescent aisles for the bush.

2 days ago

Australian agencies voice frustrations with pitch process: report

Australia-based agencies have highlighted some of the most frustrating aspects of canvassing for new business or defending existing clients in the latest edition of its State of the Pitch report from Trinity P3.

Mar 25, 2025

Bankwest’s new brand platform is playful, relatable, offbeat

Yet another zany, memorable campaign by creative studio Bear Meets Eagle on Fire.

Mar 22, 2025

Women to Watch 2024: Jacquie Alley, The Media Store

A trailblazer in championing diversity, sustainability, and innovation, Alley’s transformative leadership has driven The Media Store’s growth and set new standards for workplace culture in the industry.

Mar 20, 2025

Women to Watch 2024: Elle Bullen, Bullfrog

A brutal battle with cancer may have forced Bullen to pause her career, but her fire to produce meaningful work and challenge gender conformities continue to burn.

Mar 19, 2025

A cat-adoption drive for cat haters

Cat-food brand Whiskas wants to prove the haters wrong by convincing cat sceptics to warm up to the idea that cats are not so bad... and perhaps even worth living with.