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AI ads and the uncanny valley problem
For the creative industry, this is no longer a conversation about technology adoption. It’s a conversation about craft.
Mentos unleashes 'Fizzooka' rocket launcher for Fortnite Creative
Campaign was created by BBH London.
Coca-Cola CMO gets added responsibilities in ongoing company recast
Leaders of five global categories will report report to Singapore-based Manolo Arroyo.
Malaysia pitch controversy: Client association head says unfair practices “not a rampant issue”
The head of Malaysia's advertisers’ association responds to accusations from the 4As about unethical pitch practices.
R/GA's prescription for future agencies: Build business ecosystems
SPIKES ASIA - Transformation. Change. They’re big words that are hard to fit in the mouth, but it’s something RG/A has tried to digest with an aggressive approach to unlocking opportunities for its clients and itself.
Cultural blunders: Brands gone wrong
Everyone makes mistakes. Even marketers. But it’s especially entertaining when we hear of big brands making them.
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