creative minds

17 hours ago

Creative Minds: Ya Wen believes creativity can 'change the world'

Get to know the visual designer at Tomato Interactive who approaches creativity beyond the next bright and shiny thing.

Dec 22, 2024

Creative Minds: How Yuhang Lin went from dreaming of magical powers to solving real-world creative problems

The Shanghai-based designer talks turning London Tube etiquette into a football game, finding inspiration in the marketing marvels of The Dark Knight, and why he wants to dine with Elon Musk.

Dec 13, 2024

Creative Minds: Soo Hee Yang on design poetry and mindset magic

Between diving into Han Kang's novels and raiding her prized wine cellar, this pressure-loving creative director is turning brand campaigns into social movements—with a shelf of awards and an unbreakable spirit to match.

Dec 6, 2024

Creative Minds: Yuchien Wang on the path from classical music to copywriting

The copywriter and brand strategist had originally set out to be a classically trained cellist, even winning a place at the music academy in Taipei. But copywriting eventually won her heart.

Nov 28, 2024

Creative Minds: Rohit Malkani is made for the stage

Malkani might be a maverick of his craft as L&K Saatchi & Saatchi's co-CCO by day, but this multifaceted creative is a theatre aficionado and aspiring TED speaker who found his way from account planning to advertising's coolest shores.

Nov 25, 2024

Creative Minds: Nutthida Patthanhatirat thrives on big ideas and even bigger dreams

This art director’s journey spans from Photoshop struggles to creative triumphs, fuelled by her love of dogs, a taste for luxe, and an unstoppable knack for turning challenges into bold projects.