customer utility

AME: Reuben Hendell on driving marketing effectiveness through Customer Utility
Feb 10, 2010
Campaign Asia-Pacific

AME: Reuben Hendell on driving marketing effectiveness through Customer Utility

SHANGHAI - Reuben Hendell, CEO of MRM Worldwide, is due to discuss the concept of 'Customer Utility' at this year's Asian Marketing Effectiveness (AME) Festival on 24 & 25 March in Shanghai.

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