donation
Case Study: Cheil and Minewater use inaction to trigger a donation drive
SEOUL - For a good cause, Minewater and Cheil Worldwide banked on the insight that consumers were willing to donate money, providing they didn't have to make an effort to do so.
Agencies and brands mobilise to assist Japan relief efforts
TOKYO – Agencies and corporations are joining efforts to help those affected by the earthquake and tsunami that struck Japan's northeastern coast on Friday.
Pulse Foundation sets up donation system to help Japan quake victims
KUALA LUMPUR – Pulse Foundation, the charitable division of digital research agency Pulse Group, has set up an initiative to enable donations to Japan in the wake of the Tohoku earthquake and tsunami.
Hitachi, Tudou takes action against global warming with WWF donations
Japanese technology and services company Hitachi has partnered with Tudou for an environmental campaign petitioning against global warming.
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