gifts

Nov 25, 2021

Here's to a more unique holiday shopping experience from brands

We've moved on from last year’s Covid-fatigued revenge spending with more confident and savvy digital shoppers. Here’s how brands can up their game and stand out this year-end season.

Jul 14, 2020

People and brands latch onto peer-to-peer gifting

As social distancing has disrupted normal interactions, many have turned to gifting physical goods to compensate. Here's a look at three kinds of gifting occasions and the brands that are finding a place in the process.

Dec 19, 2014

Millennial mums blow the budget on Christmas

Millennials Mums in the East and in the West are choosing to over-indulge their children this Christmas, writes Marie Gruy, insight director with Dentsu Aegies Network.