guangming
McCann Erickson Beijing cuts creative staff
BEIJING - McCann Erickson (ME) Beijing has reduced to a 'skeletal' staff servicing key globally-aligned accounts after a prolonged slack in demand for traditional creative-agency services, Campaign Asia-Pacific has confirmed with multiple former staff members whose contracts were terminated in March.
McCann Guangzhou creates TV campaign for Darlie Toothpaste
McCann Erickson Guangming Guangzhou has crafted a Christmas campaign for its client Darlie toothpaste, opting to talk about its freshness with a twist.
UM parts ways with McCann Erickson Guangming Ltd to tackle China alone
BEIJING - Mediabrands has announced that after 21 years of operating in China with a joint venture partner, Universal McCann (UM) will now operate independently under its own brand name.
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