halal

May 3, 2019

Marketing for Ramadan? Put your money in mobile, research says

TOP OF THE CHARTS: 2018 data from Criteo gives marketers some hints on how to get the most out of Ramadan budgets.

Sep 26, 2017

What do hip and religious Muslim women want?

A JWT study on Muslim women in Malaysia and Indonesia shows that religion is a top priority, yet many do not shy away from embracing new trends.

Oct 28, 2016

Much ado over the name of a pork burger

Malaysian eatery Ninja Joe has (perhaps purposely) courted controversy in the naming of its "P. Ramly" pork sandwich.

Jan 6, 2015

Muslim consumers: Beauty brands eyeing halal cosmetics

Long ignored or misunderstood by the mainstream, Muslim women’s beauty needs are being championed by a new wave of niche brands, to commercial success.

May 20, 2010

Five things you need to know about: The global Muslim market

As the sixth World Islamic Economic Conference takes off in Kuala Lumpur, John Goodman, president of Ogilvy Action, tells us five things we need to know about the global Muslim market and Islamic consumers.