hoka
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Sep 25, 2025
Jordan at 40: Can the Jumpman bounce back in a crowded sneaker market?
The brand is still iconic, but 40 years on, a new sneaker culture and regional players like Hoka, Anta, and Li-Ning are nipping at the Jumpman's heels.
Jun 26, 2022
Don’t run, fly, Hoka says in first global ad campaign
Performance footwear brand taps FCB for spot that shows people running so fast they take flight.
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