iclp

Feb 28, 2017

Tricky APAC millennials want more rewards in exchange for brand loyalty

Young shoppers offer their custom according to which brands give them the most love, and they are weary of your old-fashioned loyalty programmes.

Mar 15, 2011

ICLP appoints Peggy Cheng as business director in Beijing

SHANGHAI - Loyalty marketing agency ICLP has relocated Peggy Cheng, former business director in Shanghai managing CRM activities, to Beijing.