indonesia

4 hours ago

Inside the collapse of Indonesia’s most promising creative network

EXCLUSIVE: Thirteen years after its launch as a bold new model for independent agencies, Indonesia’s Fantastis Anak Bangsa (FAB) has collapsed amid allegations of financial misconduct, leaving a trail of unpaid taxes, shuttered agencies, and missing leadership.

Apr 11, 2025

Pocari Sweat, Promag top YouGov's list of March advertisers in Indonesia

Pocari Sweat's chuckle-inducing horror comedy ad for Ramadan featuring influencer Farid Jaidi gave it an edge over the competition.

Apr 2, 2025

Creative Minds: How Defri Dwipaputra stumbled into advertising

Dentsu Indonesia's ECD found his career path altered when a chance opportunity to create graphics for a famous artist in 2008 led him to the industry.

Mar 29, 2025

Meta AI and AI Studio officially launched in Indonesia

Both products were launched along with several facilities for creator marketing.

Mar 25, 2025

Temu, Shopee, TikTok Shop: Who will win the e-commerce battle in SEA?

As the online retail landscape in Southeast Asia heats up, Campaign explores the battle between platforms as governments seek to protect local merchants from the influx of cheap foreign goods.

Mar 14, 2025

Six ad agencies under scrutiny in Indonesian Bank BJB’s $13.4 million corruption scandal

The case has already led to multiple arrests and a raid on former West Java governor Ridwan Kamil’s home.