james blunt

Energize hooks up iconic Dutch cartoon character Miffy with KLM
Nov 20, 2012
Benjamin Li

Energize hooks up iconic Dutch cartoon character Miffy with KLM

In order to raise its brand awareness among Chinese travellers, KLM Royal Dutch Airlines has hooked up with iconic bunny cartoon character Miffy for a originally social media campaign that has now extended into ALT and co-branded goodies inside the flights.

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