john zeigler
Jimmy Lam exits top creative spot at DDB China
SHANGHAI - The surprise exit of Jimmy Lam, chief creative officer at DDB China, is the latest among a string of high-level departures at the network.
DDB announces retirement of John Zeigler, names new Asia CEO
ASIA-PACIFIC - John Zeigler is retiring after 29 years at DDB and 11 as APAC head, as the agency promotes David Tang to Asia CEO effective 1 October.
Emotion and expertise: two priorities for the future of market research
The news that an industry taskforce, bringing together some of the biggest names in marketing, will be reviewing the role of research, is heartening.
Jeff Cheong becomes Tribal Worldwide Asia president
ASIA-PACIFIC - DDB Group has named Jeff Cheong (pictured), president of Tribal Worldwide Asia, to succeed Patrick Rona, who is due to step down in September.
The demise and rise of the industry, part one
Is this the beginning of the end, or the end of the beginning?
DDB's John Zeigler says CEOs are not managing brands for long-term success
ASIA-PACIFIC - John Zeigler, chairman and CEO of DDB Asia Pacific, spoke at the Tedx event in Melbourne on 17 August, urging CEOs around the world to take a longer-term view of their brands. In this abridged version of the presentation, he asks if it will take a shareholder class action to change their thinking.
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