milk tea
Aug 3, 2021
Cockroach costs milk tea brand up to $200 million in market value
Nayuki's share price has plunged after an undercover Xinhua reporter spotted a cockroach and other hygiene issues in its Beijing shops.
Aug 25, 2020
Milk tea: a new marketing strategy for Chinese brands
The popularity of the beverage has caught the attention of brands looking to connect with younger Chinese consumers.
Jan 4, 2018
Black & White legacy: Brand supports Hong Kong milk tea culture
FrieslandCampina has tied itself to the favourite drink of Hong Kongers through a number of CSR initiatives.
Nov 21, 2011
Lipton emphasises 'golden ratio' of milk tea with musical analogy
SHANGHAI - Lipton has released its 'golden ratio' musical campaign in China to establish itself as the leading milk tea expert, with the help of DDB.
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