Minnie Wang
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The app that asks 'Are you dead?' sparks copycat ...
The bleak-sounding app that has taken China by storm is a simple digital check-in tool for people living alone.
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Hidden costs emerge in China’s $16.8 billion ...
Brands are losing sight of what they're paying for in influencer spend in China, per R3.
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Xiaomi sacks staff and penalises executives after a ...
Xiaomi disciplined its PR chief and CMO after fan backlash on Weibo.
The 2025 Wrap: The boldest brand crossovers in China
From mascots to IPs paired with food and cars, here's how global brands in China leveraged unconventional collaborations to win consumers' attention this year.
The 2025 Wrap: Work that captured the industry's heart
From the historic sounds of Korea’s Liberation Day to improving women's hearing through hijab, to a new mayor's hope, top APAC creatives highlight the work that inspired them this year.
Budget cuts, but muted optimism for Chinese ...
TOP OF THE CHARTS: 'Involution', or business stagnation, looms large in Totem Media's 11th annual report, but with slightly more optimism from marketers as media costs edge higher and brand awareness gains importance.
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