naho kono

May 16, 2024

Asia-Pacific Power List 2024: Naho Kono, Rakuten

Kono continues to make business breakthroughs for Rakuten and has achieved impressive brand awareness metrics. She has also been instrumental in integrating AI into the company’s ecosystem in the past year.

Aug 2, 2023

Asia-Pacific Power List 2023: Naho Kono, Rakuten

Naho Kono has led Rakuten’s ecosystem to success, boasting over 39 million monthly active users in Japan alone. She has also spearheaded projects to utilise first-party data and improve UI/UX.

Jun 28, 2022

Asia-Pacific Power List 2022: Naho Kono, Rakuten

A long-serving veteran with the company, Kono heads marketing teams for businesses which generate trillions of yen annually in gross merchandise sales; is a champion for diversity and inclusion; and is one of the leading women in ecommerce in Japan.

Jun 17, 2021

Asia-Pacific Power List 2021: Naho Kono, Rakuten

Rakuten has been charting new territory since April 2020, when it became the first retailer to launch a fully fledged telecoms business, and Naho Kono has played a key role in steering the ship to success.

Jun 29, 2020

Asia-Pacific Power List 2020: Naho Kono, Rakuten

Kono has achieved several milestones at Rakuten, including the youngest woman to be appointed an executive officer, due in part to the way she has driven mobile innovation.