passion made possible

Thirst for personal content drives second wave of STB’s 'passion' campaign
Sep 4, 2018
Surekha Ragavan

Thirst for personal content drives second wave of STB’s 'passion' campaign

This Phase two of 'Passion Made Possible’ includes more ‘tribes’ that visitors can identify with.

STB chief executive steps down
May 15, 2018
Staff Writer

STB chief executive steps down

Lionel Yeo was responsible for some of the board’s biggest projects so far, including its 'Passion made possible' campaign.

Dinner tables at this STB event were 6000 km long
Mar 5, 2018
Staff Reporters

Dinner tables at this STB event were 6000 km long

Singapore's tourism board hosted a 'virtual' dinner for the arrival of its ‘Passion Made Possible’ campaign down under.

STB, EDB launch unified brand to market Singapore worldwide
Aug 24, 2017
Faaez Samadi

STB, EDB launch unified brand to market Singapore worldwide

'Passion Made Possible' launches today, with a raft of marketing and branding assets to promote Singapore to visitors and businesses.

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