popularity
The top 10 beer brands in Asia-Pacific
Beer! Humans love it. And Asia drinks more of it than any region. But what beer brands do people love the most across Asia, and in specific markets? Find out in this special report derived from our Asia's Top 1000 Brands research.
Indonesia biggest APAC market for Instagram
Company touts rapid user growth in the region’s third-largest country, as well as increasing brand activity.
DATA POINTS: Top 10 most discussed retail banks in Hong Kong in 2012
K-Matrix, a digital intelligence solutions provider, has created a 'Brand Popularity Index' as the first composite key performance indicator examining popularity of a brand based on consumer sentiment, discussion volume, participant numbers and discussion content. Seventy discussion-based sites in Hong Kong, including forums and blogs in the local social landscape were monitored with 80 per cent of data automatically processed and 20 per cent by human specialists to ensure accuracy.
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