realtime bidding

Inside Reddit's strategy to court advertisers in Asia Pacific
Jul 1, 2024
Shawn Lim

Inside Reddit's strategy to court advertisers in Asia Pacific

Durgesh Kaushik, the platform's APAC leader explains to Campaign why Reddit has already put down roots in Australia, Taiwan, Hong Kong, Cambodia, Malaysia and Vietnam.

Can curation revive the programmatic open auction?
Jun 4, 2024
Shawn Lim

Can curation revive the programmatic open auction?

Campaign explores the value of the open auction for publishers, and whether the risk of vulnerability can be subsided with curation.

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