sabmiller
Peroni launches global summer campaign, Italian style
GLOBAL - Peroni Nastro Azzurro, the SABMiller owned Italian beer brand, has launched its global 'Spring/ Summer' ad campaign.
The rise of the brand-savvy beer consumer
National beer brands are capitalising on traditional and legacy values to attract a new breed of young and image-conscious drinkers and keep trendy imports at bay.
UB Group and SABMiller have India's beer market on tap
Despite growth in the country's beer consumption, there is little competition for UB Group and SAB Miller.
Asian Marketing Effectiveness Festival 2010 prepares for opening
SHANGHAI - Final details for The Asian Marketing Effectiveness (AME) Festival 2010 are being put in place as it prepares to open in March.
SABMiller teams with Vietnam football head
HO CHI MINH CITY - SABMiller's Zorok Beer has launched a Red Brand Builders-developed campaign to promote its brand ambassador partnership with the head coach of Vietnam's national football team, Henrique Calisto.
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