shangrila
Shangri-La depicts fantastical new world to re-engage travellers
McCann Worldgroup teams up with Grammy-winning director Dave Meyers to create 'Find Your Shangri-La', a film exploring a new world of unimaginable beauty and luxury.
Shangri-La Group launches family-centric brand Fam.ily
New offering aims to create experiences for multi-generational families and support customers on their parenting journeys.
Can you spot the changes in Shangri-La's new brand identity?
REBRANDING EXERCISES: The hotel chain makes subtle tweaks to its logo upon its 50th anniversary.
Rebrand for Shangri-La's Jen chain includes bilingual logo
REBRANDING EXERCISES: A logo meant to be inclusive for both Chinese and English speakers anchors a full rebrand by Design Bridge Shanghai.
Kerry Hotel Hong Kong: Keeping events high-end
The flagship property of the Kerry brand defines a new generation of business events.
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