sharetheload

Ariel shows long term impact of not sharing the load
Apr 19, 2023
Campaign India Team

Ariel shows long term impact of not sharing the load

Watch the film conceptualised by BBDO India here

A woman asks to be seen in Ariel's latest #ShareTheLoad ad
Feb 15, 2022
Campaign India Team

A woman asks to be seen in Ariel's latest #ShareTheLoad ad

Tone shifts in the fifth edition of Ariel's equality series to reflect a sense of restlessness and impatience among women at the pace of change, says BBDO's Josy Paul.

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