shopping festivals

Estée Lauder skincare brand says think twice about Black Friday shopping
Nov 6, 2024
Eric Berger

Estée Lauder skincare brand says think twice about Black Friday shopping

The Ordinary is encouraging consumers to avoid ‘flashy sales and irrational buying.’

Miracle marketing cures to festival fatigue
Dec 21, 2022
Alex Tan

Miracle marketing cures to festival fatigue

The Santastic cure to festival fatigue does not only lie in flashy discounts. VMLY&R Commerce Director, Alex Tan analysis the many steps marketing can take to reshape retail at this time of the year.

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