world federation

Marketers underestimate the Asian consumer's commitment to doing good: WFA
Jun 11, 2013
Byravee Iyer

Marketers underestimate the Asian consumer's commitment to doing good: WFA

ASIA-PACIFIC - Marketers underestimate the extent to which consumers say it’s acceptable for companies to support good causes while making money, according to a study conducted by the World Federation of Advertisers (WFA).

Cheil Worldwide Korea hires Jeffrey Curtis for global creative role
Jul 19, 2010
Jane Leung

Cheil Worldwide Korea hires Jeffrey Curtis for global creative role

SEOUL - Jeffrey Curtis (pictured) joins Cheil Worldwide in Seoul as the global creative director.

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