Justin Hulog

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The long and short of it: Reaching the right audience at the right time with versatile video formats

1 The long and short of it: Reaching the right audience at the right time with versatile video formats

Can Hong Kong become Asia's creative world city?

2 Can Hong Kong become Asia's creative world city?

How Unilever Thailand's cookie-cutting exercises are paying off

3 How Unilever Thailand's cookie-cutting exercises are paying off

Yum China hands $400 million media account to Publicis

4 Yum China hands $400 million media account to Publicis

Kraft Heinz's CMO on marketing Western sauces to a Chinese audience

5 Kraft Heinz's CMO on marketing Western sauces to a Chinese audience

Why are retail media networks gaining traction in APAC?

6 Why are retail media networks gaining traction in APAC?

Why the ascendancy of Asia will be key to shaping the future of the ad industry

7 Why the ascendancy of Asia will be key to shaping the future of the ad industry

The CMO's MO: Alice Au thinks the marketing funnel has "fundamentally changed"

8 The CMO's MO: Alice Au thinks the marketing funnel has "fundamentally changed"

Pepsi unveils new logo and identity; colours 120 markets in electric blue

9 Pepsi unveils new logo and identity; colours 120 markets in electric blue

How a media strategy bridging old and new worlds won MediaWorks 2024

10 How a media strategy bridging old and new worlds won MediaWorks 2024