If you need a Cannes conversation starter, bring up AI—everyone’s tried it, everyone’s got an opinion, no one is shy about it. I’ll be criss-crossing the Croisette all week; keep an eye out for more dispatches.
Enkhbayasgalan Tungalag reminds the industry that world-class ideas can be born in yurt camps as easily as Madison Avenue; it’s time the global stage paid attention.