Kate Magee

Nov 4, 2024

The new rules of sports sponsorship

EXCLUSIVE: If you still think sports sponsorship is just slapping a logo on a kit and hitting the hospitality box, you're as off-target as Raygun at Olympic breakdancing.

May 3, 2024

Campaign Global Forecast Q2 2024: Tech brands' ad ...

The troubles in the tech world cast a shadow on the industry in 2023. Will the clouds clear in 2024?

Apr 10, 2024

M&A Watch: H2 2023 sees a significant drop in activity

Marcoms M&A deals were down 39% compared with the second half of 2022.

Aug 1, 2021

UK agency releases open source menopause policy to ...

Dark Horses CEO Melissa Robertson writes policy after huge response to her recent article in Campaign.

Jul 12, 2021

What do ECDs look for in creative recruits as the ...

It has been a tough job market out there for junior creatives but things are finally looking up. Campaign asks the new wave of creative chiefs for their thoughts on hiring.

Jul 1, 2021

Why aren’t more funny ads winning awards?

Cannes 2021: All purpose and no play makes adland a very dull place.