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How to promote your brand on Connected TV
Adjust and DCMN’s latest guide looks at the ins and outs of advertising on Connected TV.
Why the rise of hyper casual gaming matters
What implication does the rise of hyper casual gaming have for app developers and mobile marketers? Adjust's latest report provides some insights.
Adjust’s App Trends Report 2020: A dive into the global app economy
Where are we seeing upticks in installs during COVID 19—and will that sustain? What’s the spilt between paid and organic installs across verticals? How much should marketers invest in growth versus retention? Adjust’s report sheds light on the above and more.
Adjust bets on Southeast Asia's booming mobile market
Fraud prevention will be a key focus for mobile measurement firm's Southeast Asia expansion plans.
Cultural norms mean ad fraud overlooked in Japan
Mobile measurement company Adjust's co-founder says people are reluctant to admit that fraudulent activity is an issue.
Japan retains new apps, while China deletes: Research
TOP OF THE CHARTS: Adjust's Mobile Benchmarks 2018 report highlights the challenges of retention and the prevalence of fraud in gaming.
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