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98% of top Indian apps use deceptive patterns: ASCI report
The survey uncovers the widespread use of dark patterns in popular Indian apps, highlighting concerns over user autonomy and ethical design practices.
Healthcare and offshore betting ads emerge as most violative in ASCI’s Annual Complaints report
With 85% of objectionable ads coming from digital media, the report also found that online safety continues to be a concern.
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Stereotypical ads missing out on India’s diverse consumer base: New report
The report by Kantar, ASCI and the UN Stereotype Alliance also found that less than 1% of ads in the country showcased members of the LGBTQIA+ community, while modern women continue to be underrepresented.
How green is India's adland valley?
In light of the COP28 agreement to transition from fossil fuels and India's ad watchdog's directives to curb greenwashing, where do Indian agencies stand on the matter, especially in working with clients?
Step beyond tokenism when advertising for people with disabilities and the LGBTQ+ community: Experts
A panel at the Advertising Standards Council of India's D&I Edge summit shared how brands should focus on authenticity and explore the role of advertising in driving social change.
ASCI introduces guidelines for charitable causes advertisements
The new guidelines from ASCI require ads to be honest and truthful and not cause grave or widespread harm or offence
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