asci
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India's media companies must label paid posts on social handles
The change from India's ad watchdog follows consumer complaints about misleading or undisclosed promotions, on platforms where editorial credibility is high.
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India's ad body changes influencer rules for health and finance sectors
The Advertising Standards Council of India updates influencer guidelines, draws the line between generic promotions and expert advice for health and finance content.
India's ad watchdog partners with gaming bodies to curb illegal betting ads
The ASCI will help to set up a monitoring cell to collaboratively spot and report offshore betting and gambling advertisements in India.
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98% of top Indian apps use deceptive patterns: ASCI report
The survey uncovers the widespread use of dark patterns in popular Indian apps, highlighting concerns over user autonomy and ethical design practices.
Healthcare and offshore betting ads emerge as most violative in ASCI’s Annual Complaints report
With 85% of objectionable ads coming from digital media, the report also found that online safety continues to be a concern.
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Stereotypical ads missing out on India’s diverse consumer base: New report
The report by Kantar, ASCI and the UN Stereotype Alliance also found that less than 1% of ads in the country showcased members of the LGBTQIA+ community, while modern women continue to be underrepresented.
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